A helping hand for your brand
Are you short on time and resources? Need an extra helping hand with a pressing issue? I offer strategy and marketing help.
I’m Frederique Hull
I have worked for over 20 years in marketing and general management in large and well-known consumer businesses such as Mars, Boots and Reckitt.
I have experience across a wide range of countries (developed and developing) and categories, some of them highly regulated such as OTC.
I can help you solve your challenges, supplementing the resource or time you do not have, working on my own or with your team.
How can we help
Reset
Experience
Struggle
You need a strategic reset or at the very least you need to make some significant changes to your strategy, yet you do not have a strategy team to support you.
Struggle
Experience
Struggle
Your mid-tier or tail brands are struggling and holding back your overall performance, yet you do not have the resource to allocate towards better understanding the issues and putting together a plan to address them.
Experience
Experience
Experience
You have some projects that require specific experience that your in-house team does not have. Maybe you would like to enter new markets, or better understand the drivers of success for your brands/categories to help replicate success across markets or map out your innovation pipeline and processes to ensure timely sustainable innovation that delivers promised growth.
Gap
Experience
Experience
You have a gap in your senior team. Your CEO or your marketing director is leaving and despite your best effort, there is going to be a gap of a few months, enough to make you nervous about business continuity.
Be your Chief Strategy Officer
Be your category/brand director
Be your category/brand director
Be your category/brand director
Be your category/brand director
Be your category/brand director
Be your Key Project Champion
Be your category/brand director
Be your Key Project Champion
Facing any challenges?
Do get in touch. At the very least, it may help you to talk through what is bothering you with somebody new. And maybe a project will begin to take shape.
What my clients say
During my many years of activity, I have collaborated with many businesses and people to help them reach their goals. Have a look at some of my reviews.